Tesla Motor is a new automaker industry that blow our mind. Instead of pushing through the existing market, they managed to create a new market segment by using non mainstream advertising. Before Tesla an EV (Electric Vehicle) was a huge gimmick that car manufacturer created to do an environmental sustainability. Until someday a 5th grade kid wrote a letter to Elon Musk to make a an advertising competition for Tesla users. His dad tweeted it to @elonmusk and gone viral. @elonmusk Elon, my daughter wrote you a letter for a school project. She mailed it to Tesla, but I figured I'd paste here. Thank you! pic.twitter.com/ntGEL9WCh3 — Steven (@Writer_StevenL) 2 Maret 2017 A day later Elon sad this. Thank you for the lovely letter. That sounds like a great idea. We'll do it! https://t.co/ss2WmkOGyk — Elon Musk (@elonmusk) 2 Maret 2017 What a wonderful CEO. Elon is truly nice and friendly. The contest is open through May 8th, so you have some time to figure out your...
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